Sunday, May 9, 2010

Same Keyword For Sub domain hampers SERP Ranking

In the SEO field, it’s a very popular confusion around the SEO guys that same keyword or key phrases for index page or other sub domains of the same domain is good or not so famous… Yes it’s a matter of debate and there is lots of opinion regarding this.

According to some SEO giant in the industry, it is said not to be choose same key phrases for lots of sub domains which dilute the ultimate SEO value of the main site you arwe targeting.

When you choose same key phrases for more pages of your sub domains, Google only shows 2-3 sub domains in the SERP result. Google always try to find out the relevancy of the pages you are targeting for the same set of key phrases. Suppose you are targeting 4 pages of your sub domain for the keyword “website promotions”, but you have only seen2 pages in the SERP results. This is due to the relevancy calculation of Goole of the 4 pages you have taken for granted.

In general Google bot when comes to your site for indexing, it looks for the relevant terms. When you optimize many pages with the same keyword, googlebot first of all choose the most relevant page for the selected term and keep it into it’s database and then give the value to the other terms by the relevancy basis.
But, the case is interesting one if you try to put key phrase for internal pages with the proper URL definition. Your URL has to be semantic and relevant with the key phrase you choose to optimize and your URL should consist the keyword term. In this way there is more probability to get SERP ranking for the chosen keyword for the internal pages of your sub domain.

So, the best solution is to choose separate keyword for different pages of your sub domain and though you want to choose same keyword or key phrase for different pages, your URL extension should be clearly stated.

5 comments:

  1. According to some SEO link building service giant in the industry, it is said not to be choose same key phrases for lots of sub domains which dilute the ultimate SEO value of the main site you arwe targeting.

    ReplyDelete
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  3. Schema Creator
    Schemas provide users with an enhanced experience where they are presented with specific details about a particular company or organization on search engine results pages (SERPs). With this tool, you can customize how your results, including your reviews, operating hours, events, etc., will appear on Google and other search engines.
    You can also integrate the schema code easily – it’s as simple as copying and pasting. The tool also has a free WordPress plugin version.
    If you like this tool, there’s also a Scheme app which you can try for free for 14 days. There are multiple price structures depending on your current needs / business size.

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  4. Schema Creator
    Schemas provide users with an enhanced experience where they are presented with specific details about a particular company or organization on search engine results pages (SERPs). With this tool, you can customize how your results, including your reviews, operating hours, events, etc., will appear on Google and other search engines.
    You can also integrate the schema code easily – it’s as simple as copying and pasting. The tool also has a free WordPress plugin version.
    If you like this tool, there’s also a Scheme app which you can try for free for 14 days. There are multiple price structures depending on your current needs / business size.

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